1. Preliminary Study for www.richmond.edu
+ Sustainable and flexible concept based on a modular systematic structure. Historically our site + Designed to break down traditional "audience" focus navigation and focus on visual wayfinding and personalization
+ Utilized Google Analytics in creative process
2. Preliminary study for admission.richmond.edu
+ Design based on the same grid structure as the previous design to maintain a structural consistency. The storytelling component drops beneath the promo graphics to help guide parents and prospective students
+ The color palette changes in relation to the audience
+ Sustainable and flexible concept based on a modular systematic structure. Historically our site + Designed to break down traditional "audience" focus navigation and focus on visual wayfinding and personalization
+ Utilized Google Analytics in creative process
2. Preliminary study for admission.richmond.edu
+ Design based on the same grid structure as the previous design to maintain a structural consistency. The storytelling component drops beneath the promo graphics to help guide parents and prospective students
+ The color palette changes in relation to the audience
